Dear friends, leaders, students and entrepreneurs,
"According to a recent survey released 10/05/11 employed consumers plan to spend money this season on restaurant gift cards and dining out. While 63% intend to purchase at least one restaurant gift card, three in 10 (35%) intend to purchase at least three."
Gift cards are a great way to attract new customers, increase sales, build loyalty and improve image. Offering gift cards is an excellent word of mouth marketing strategy.